Merry's Furniture

New Store Opening

A graphics-only retail TVC for Merry's Furniture, animated from the client's own product images to launch its new store in Cannington, Perth, and aired on TV.

When Merry's Furniture opened a new store in Cannington, Perth, it needed a retail TVC to tell people about it, and the most cost-effective route to air was a commercial made without a shoot. Jungle Creative produced a graphics-only TVC from the client's own furniture images, animating the range into a broadcast spot for the new store opening that went to air on television.

There was no crew, no location and no set dressing. Merry's supplied images of its furniture, and Jungle Creative gave each piece movement and pace, built the spot around the Cannington opening and signed off with both store locations. Working this way keeps the schedule short and puts the whole budget on the screen, which is exactly what a store opening on a retail budget needs.

For retailers across Perth and Western Australia, a graphics-only TVC is a practical way to get a store opening, a sale or a new range onto television quickly and affordably. If you already have good product photography, Jungle Creative can turn it into a furniture store commercial or any other retail TVC for the Perth market, and the same animated assets adapt easily to digital and social formats.

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