iTechWorld
A hybrid retail-and-brand TVC starring Nick "The Honey Badger" Cummins, blending ocker charm with product-hero shots and 2D animation.
In partnership with Mass Media Unlimited
Mass Media Unlimited briefed a retail TVC that could sell product without feeling like a hard sell — so Jungle Creative built the spot for iTechWorld around one of Australia's most recognisable personalities. Nick "The Honey Badger" Cummins fronts the commercial in full camping mode, delivering the brand's message in his trademark ocker style while our camera moves across iTechWorld's portable power and outdoor gear in situ. We layered in 2D graphics and animation to call out key features and pricing, striking the balance between creative storytelling and retail clarity. The whole spot was captured in a single full day of shooting and finished for broadcast and online. It's a strong example of how Jungle Creative produces talent-led TVCs in Western Australia — managing well-known ambassadors, product-hero cinematography and motion graphics into one cohesive, conversion-focused commercial.
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