Broochella Socials

Broochella is a Coolbinia boutique devoted to brooches, and the brief was brand awareness and social reach. Jungle Creative produced ten social media reels in Perth, each 15 to 30 seconds long and shot with the owner in the boutique, putting the person behind the business in front of the camera. Cut vertically for Instagram and TikTok, the set gives Broochella a batch of founder-led social content ready to post.

The series covers the boutique from every angle: meeting the owner, a look around the studio, how to wear and style a brooch, the history of the brooch, and a run of looks and inspiration. It was captured over two half-days in the boutique, in short planned sessions that keep the owner relaxed and let the character of the shop come through in every frame, with edits paced for people who scroll first and decide later.

For boutique retail, founder-led social content does a job a polished brand ad often cannot: it puts a face to the shop and gives customers a reason to follow. Jungle Creative produces Instagram reels and TikTok content in Perth for retailers and small businesses across Western Australia, delivering a batch of ready-to-post reels from one short shoot rather than one video at a time.